National Social Marketing Centre

Tools & Resources

To embed behaviour change expertise within your organisation, you need the right tools. We have developed a suite of products to help in both the planning and delivery of your behaviour change programme:

We can also tailor a set of flexible, intuitive resources that will empower your colleagues and build your in-house capability.

To find out how we can help build tools to help your organisation, contact Luke van der Beeke (l.vanderbeeke@thensmc.comThis e-mail address is being protected from spambots. You need JavaScript enabled to view it ).

 
  • Inspiration...

    The NSMC is at the forefront of social marketing thinking. We worked with them to produce a case study of our cleanyourhands campaign for their ShowCase database. This great resource provides practical examples of real-life projects, which are fantastic for reference and inspiration.

    Katherine Wilson - Senior Communications Implementation Manager, National Patient Safety Agency

     
  • The NSMC launches its membership programme

    The NSMC membership programme is now live and is for anyone interested in social marketing and working to achieve positive behaviour change. 

    Membership with The NSMC provides a number of financial and practical benefits including:

    • Free electronic subscription to Social Marketing Quarterly
    • 20% discounts on all NSMC training
    • 50% off all e-learning modules
    • Discounts on Chartered Institute of Marketing events

    For full details of membership benefits and how to join click here

     

     
 

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Latest News & Events

28 April 2013

'Sing them something they bloody well know’ - quote from the film Zulu

I went to a fascinating presentation at a recent Chartered Institute of Marketing event  ‘ How social marketing changed attitudes and behaviour towards the army in Afghanistan and the Church in Wales. The event was part of the CIM’s social marketing interest group’s event’s calendar and focussed on marketing in war and religion.

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6 March 2013

End of the internship

Three and a half months flew by incredibly quickly and my time as an intern with The National Social Marketing Centre is finished. It’s been a great experience and there are many things I’ve worked on, and learnt, during that time:

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6 March 2013

Same behavioural problems – different solutions

I am just back from a really interesting, busy, (but occasionally relaxing!) trip to the British Virgin Islands.

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13 February 2013

The first cohort of students in our Social Marketing training programme in Jordan graduate

Following six months hard work, the participants on our first Intensive Social Marketing Training Programme graduated in front of the Head of USAID Mission in Amman, Beth Paige.  The students on the course who have all developed plans on their own social marketing projects will now apply to USAID for funds to implement these projects over the next 12 months.  The projects vary from a student led anti-litter campaign to a programme that will persuade investors to fit water saving devices in all of their new residential developments.  The next cohort will be

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11 February 2013

How 'Great Customer Experiences' can influence behaviours

 

Ogilvy Change hosted a fascinating talk last week Wednesday from Matt Watkinson on his book ‘The Ten Principles behind Great Customer Experiences’

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